LEIGH WELCH

LWC is dedicated to elevating the franchise business model. We advise franchisors on how to strategically build corporate infrastructure & develop operational tools to best support franchisee performance. We also love to coach franchisees & other small businesses to drive growth.

We empower businesses to thrive.

about us

I have over a decade of franchise experience serving from multiple organizational perspectives. I started LWC to feel the rush again of sharing my knowledge and seeing and hearing my clients' lightbulbs flicker on and motivation take hold. I hope we get to work together to take your business to the next level.

I have over a decade of franchise experience serving from multiple organizational perspectives, including onsite owner, franchise development consultant, franchise business coach, and executive operations leader. I started LWC to feel the rush again of sharing my knowledge and seeing and hearing my clients' lightbulbs flicker on and motivation take hold. I hope we get to work together to take your business to the next level.

Hi, I'm Leigh!

about us

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Franchisee performance can only meet the expectations you set with your implemented support processes, trainings, and disseminated resources. LWC helps build, execute, and evaluate your support strategy to drive franchisee success.

support franchisees

LWC advises you on how to best build out your business operations from employee org charts to tech platforms to KPI dashboards to everything else outside and in between. Your franchisees' success relies on the strength of your corporate foundation.

Build infrastructure

Interested in franchising your business concept and brand but don't know where to start or what to expect? LWC helps craft your roadmap of the complex layers of franchising.

sTART FRANCHISING

FRANCHISORS

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LWC coaches you on how to enhance your customer experience to foster a strong client following, extend your average client lifecycle, and grow your referral base.

Protect retention

Utilizing your business's performance data, LWC creates a customized growth strategy, enabling you to focus on execution. Growth is achievable even when your main focus remains on the day-to-day operations of your franchise.

grow strategically

Before you can grow your business, you need to understand it. LWC's KPI coaching sessions build your awareness of the health of your business so your growth and retention strategies are informed.

Be accountable

franchisees

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LWC creates a customized growth strategy, enabling you to focus on execution. Simultaneously, we coach you on how to enhance your customer experience to foster a strong client following, extend your average client lifecycle, and grow your referral base.

Grow & retain

Before you can grow your business, you need to understand it. LWC's KPI coaching sessions build your awareness of the health of your business so your growth and retention strategies are informed.

Be accountable

For startups, LWC advises you on how to best build out your business operations based on your goals. We put a spotlight on your customer experience, the key driver of every business. Want to explore franchising? We're here to talk about it.

get started

small businesses

el1 sports

el1 sports

-VP of marketing

-VP of marketing

Leigh has stellar aptitude for connecting dots that optimize overall organizational performance. During our engagement she has demonstrated an exceptional ability to understand our Operations Team -- the challenges and the opportunities -- and ‘easily’ brought implementable solutions, clear communications, & alignment to the team. Her expertise in Operations is beyond measure.

Leigh has stellar aptitude for connecting dots that optimize overall organizational performance. During our engagement she has demonstrated an exceptional ability to understand our Operations Team -- the challenges and the opportunities -- and ‘easily’ brought implementable solutions, clear communications, & alignment to the team. Her expertise in Operations is beyond measure.

Cyclebar

-Franchisee

leigh was a wealth of knowledge! I could not have asked for a better advisor.

paywell solutions

-Founder

LEIGH HAS BEEN A COMPLETE GAME CHANGER FOR OUR STARTUP! HER EXPERTISE & CONNECTEDNESS ACROSS MULTIPLE DOMAINS HAVE BEEN ENORMOUSLY HELPFUL. TO ANY BUSINESS LOOKING FOR REVENUE GROWTH, OPERATIONAL EFFICIENCY, AND ACCOUNTABILITY, I WOULD ABSOLUTELY RECOMMEND WORKING WITH LEIGH.

leigh has been a complete game changer for our startup! Her expertise and connectedness across multiple domains have been enormously helpful. to any business looking for revenue growth, operational efficiency, and accountability, I would absolutely recommend working with leigh.

el1 sports

el1 sports

-Regional Operations Manager

-Regional Operations Manager

I have appreciated you being a part of operations & offering valuable insight---along with challenging us to continue to work towards solutions. It's been great having you & thanks for making us 1% better everyday!

I have appreciated you being a part of operations & offering valuable insight---along with challenging us to continue to work towards solutions. It's been great having you & thanks for making us 1% better everyday!

Pure Barre

-Franchisee

Leigh has been an amazing resource for my business and for me personally - literally every piece of advice she gave rang true.

Leigh has been an amazing resource for my business and for me personally - literally every piece of advice she gave rang true.

Don't see something on the list that you're looking for? We'll work with you to create a custom scope of work based on your needs and our expertise or connect you with another firm that can better support you. Let's talk!

let's talk

Advisory Services
Process Mapping
Law Firm Referrals
Sales Firm Referrals
Fractional Executive Talent
Project Management
Network Introductions

Advisory Services
Process Mapping
Law Firm Referrals
Franchise Development Firm Referrals
Fractional Executive Talent
Project Management
Network Introductions

start franchising

Don't see something on the list that you're looking for? We'll work with you to create a custom scope of work based on your needs and our expertise or connect you with another firm that can better support you. Let's talk!

let's talk

Advisory Services
Organizational Structure Strategy
Recruitment Firm Referrals
Outsourcing Vendor Selection & Implementation
Franchise Operations & Support Modeling
Technology Systems Sourcing & Implementation
Fractional Executive Talent
Project Management
Network Introductions

Advisory Services
Org Structure Strategy
Recruitment Firm Referrals
Vendor Sourcing
Franchise  Support Modeling
Tech Sourcing & Implementation
Fractional Executive Talent
Project Management
Network Introductions

build infrastructure

Don't see something on the list that you're looking for? We'll work with you to create a custom scope of work based on your needs and our expertise or connect you with another firm that can better support you. Let's talk!

let's talk

Advisory Services
Franchise Support Modeling
Customer Journey Mapping
Franchisee Trainings
KPI Strategy & Implementation
Franchise Support Resource Audit
Franchise Business Coaching
Project Management
Network Introductions

Advisory Services
Franchise Operations & Support Modeling
Operations Manual Creation & Review
Customer Journey Mapping
Franchisee Trainings Development & Execution
KPI Development & Implementation
Franchise Support Resource Audit
Franchise Business Coaching
Project Management
Network Introductions

support franchisees

Don't see something on the list that you're looking for? We'll work with you to create a custom scope of work based on your needs and our expertise or connect you with another firm that can better support you. Let's talk!

let's talk

Advisory Services
Customer Journey Mapping
KPI Development & Implementation
KPI Coaching Sessions
Franchise Business Coaching
BI Tool Sourcing & Implementation
Developer Referrals
Project Management
Network Introductions

Advisory Services
Customer Journey Mapping
KPI Strategy & Implementation
KPI Coaching Sessions
Franchise Business Coaching
BI Tool Sourcing & Implementation
Developer Referrals
Project Management
Network Introductions

Be
accountable

Don't see something on the list that you're looking for? We'll work with you to create a custom scope of work based on your needs and our expertise or connect you with another firm that can better support you. Let's talk!

let's talk

Advisory Services
Customer Journey Mapping
KPI Development, Implementation & Coaching
CRM Sourcing & Implementation
Marketing Strategy
Franchise Business Coaching
Franchisee Sales Training Development & Execution
Project Management
Network Introductions

Advisory Services
Customer Journey Mapping
KPI Coaching
CRM Sourcing & Implementation
Marketing Strategy
Franchise Business Coaching
Franchisee Sales Training
Project Management
Network Introductions

grow
strategically

Don't see something on the list that you're looking for? We'll work with you to create a custom scope of work based on your needs and our expertise or connect you with another firm that can better support you. Let's talk!

let's talk

Advisory Services
Customer Journey Mapping
CRM Sourcing & Implementation
Customer Experience Evaluation
Marketing Strategy
Franchise Business Coaching
Franchisee Sales Training
Project Management
Network Introductions

Advisory Services
Customer Journey Mapping
CRM Sourcing & Implementation
Customer Experience Evaluation
Marketing Strategy
Franchise Business Coaching
Franchisee Sales Training Development & Execution
Project Management
Network Introductions

protect
retention

We'll be in touch soon!

Thank you!

let's do this.



Ready to thrive?